Built for Renters: What This Means for London’s Property Market

The Renters’ Rights Bill is known as one of the most significant overhauls impacting the private rented sector in decades. The bill is designed to offer tenants stronger legal protection, improved housing conditions and fairer treatment, reflecting the broader political focus on housing affordability and security. But as with any reform, its effects stretch beyond tenant rights and raise questions about its possible impact on landlords, lending, long term investments and rent values in London's property market. 

John D Wood & Co.’s lettings experts work closely with landlords, tenants and investors across London. With a long-standing presence in both outer and prime central London markets, we are well positioned to provide guidance on the Renter’s rights Bill and how it may reshape the capital’s property landscape.

In this article, we take a closer look at the practical implications of the Bill and what that could mean for the future of property investment and ownership in London. 

For a full breakdown of the legislative proposals, see our dedicated guide: The Renters’ Rights Bill Explained.

 

Will Landlords Leave the Market?

One of the primary concerns that has been raised since the introduction of the Renter’s Rights Bill is whether or not stricter regulations will result in landlords leaving the market. This is because the Bill proposes to abolish Section 21 “no fault” evictions and introduce stricter notice requirements while also extending tenant rights around rent increases and tenancy terms. While the intention is to make renting more secure, it inevitably shifts more responsibility onto landlords. 

For some landlords, notably accidental landlords or those with slim margins of profit, this may be a tipping point as increased regulation means increased administrative efforts. There may also be financial burdens including higher legal costs if possession is contested or greater need for property management. 

However, the concept that landlords will leave in masses is overstated. Many professional landlords already follow best practices and have built long-term strategies regarding capital appreciation and consistent rental yields. These landlords could reframe how the bill is perceived, and view it as a prompt to reassess their portfolios and upgrade management standards. 

It's also important to note that the administrative load that comes with compliance is likely to grow under the Renters’ Rights Bill. And with stricter rules regarding evictions, landlords will also face:

  • New grounds for possession under revised notice periods
  • Stricter conditions on rent increases
  • A requirement for enhanced communication and transparency with tenants

While these changes are designed to improve fairness and clarity, they also increase the chance that landlords will need professional support, whether that’s from letting agents, solicitors, or property managers. For landlords managing multiple properties or working without external support, the impact of admin, compliance checks, and communication requirements could prove challenging.

However, with all of the above in mind, it’s important to balance this with perspective. Many of these obligations already reflect best practice in London’s regulated lettings market. Landlords who work with reputable agencies are often already ahead of the curve in terms of compliance, tenant relations, and documentation.

Interest Rate Cuts

The Bank of England’s decision to cut interest rates has added a new layer to the London property market. With borrowing costs lowering, homeownership is becoming more accessible for a larger portion of the population. This combined with the proposed tenant protections, has the power to shift demand away from rentals and towards first-time buying.

What could this mean? A potentially reduced choice of tenants for lower-tier rental properties, especially those in need of refurbishment or located in less connected areas. In the case of landlords, this may result in higher void periods unless rents are adjusted, properties upgraded, or tenant types diversified.

The good news is, this rate environment may encourage more accidental landlords, that is: those who choose to retain and let out their previous homes into the market. The opportunity to leverage low-interest mortgages and receive rental income is attractive in many parts of London, especially where capital growth is steady.

Will Fewer Landlords Mean Higher Rents?

This is a common question and in theory, the answer is yes. However, the reality is more nuanced than a simple yes or no answer. 

If regulatory changes lead to a reduced number of available rental properties then supply-demand imbalance could push rents to be even higher. This has already been observed in certain parts of inner London, where competition for high-quality rentals remains strong. Fewer landlords in the property market could mean those who remain may feel emboldened to raise their rents if they want to cover increased compliance costs. 

However, rent levels are also dictated by tenant affordability. With many Londoners already paying a high percentage of income towards rent, there’s a limit to how much the market can take, and this is particularly important in the context of inflation and wage stagnation.

It’s more likely we’ll see landlords competing on quality rather than just price. This means improved property conditions, more flexible terms, and better service. And these are trends that ultimately benefit both tenants and landlords with longer-term views.

Will Lenders Become Less Favourable Towards Buy-to-Let?

The landscape of lending may tighten, especially for those new to buy-to-let or landlords with limited portfolios. If lenders perceive that the Renters’ Rights Bill introduces more legal complexity or potential income volatility, they may increase interest margins or stricter criteria.

However, experienced landlords with strong portfolios and low loan-to-value ratios are unlikely to be notably affected. Lenders will continue to favour well-located London properties with strong rental histories.

It's also worth noting that lenders tend to adapt quickly. As the industry evolves and adjusts to the legislative environment, new mortgage products may emerge that account for revised tenant rules while maintaining accessible financing options for landlords.

Conclusion

The Renters’ Rights Bill represents a major shift in the UK’s approach to private renting and seeks to balance the scales between landlord and tenant. For London’s property market, the effects will depend largely on how landlords respond.

This isn’t the end of private renting,it’s the beginning of a more regulated, transparent, and tenant-focused market. For landlords prepared to evolve, opportunities remain strong.

If you're a landlord or investor seeking tailored advice on how this may affect your portfolio, our expert lettings teams across London are here to help. Speak to one of our lettings experts here.




Tanya Hasking
Head of Lettings